Your business card is usually the first tangible thing a customer/client will take with him or her after meeting you. Does it communicate the message you want it to? G. Lee Mikules offers guidelines on how to get the most from your card- from design to distribution.

Everyone is concerned about what is important to them before they are concerned about anything else. And you, as the one who hands them out, must realize that your ego will clash with that of the person who receives your card...

The person you hand your card to does not care about your name or the fact that you have been in business for 25 years, or that you have every credential possible, and so forth.

The only thing he is interested in is what your business, product, or service can do for him. Will it save or make him money? Will it feed his ego?

You have to distill the essence of what your business is, and, most importantly, what it can do for your customer into a concise, benefit-oriented, hard-hitting sales message. Then put that message front and centre on your card!

The Unlimited E$tate book is an easy to read Real Estate Investing book. This book teaches many unconventional techniques used to buy, selling, and leasing Real Estate Properties. These techniques will give you the edge over the conventional ways to buy and sell properties. The Unlimited E$tate book teaches you how to complete your deals regardless of your credit or financial situation. Since there is no need for money down on any of your transactions, you will learn to conduct your deals without bank involvement.

This course also includes the necessary forms and contracts needed to complete your deals. You will receive sample ads to be placed in the newspapers that will generate many potential buyers and sellers. If you are a beginner to the world of Real Estate Investing, Unlimited E$tate is an excellent course to kick-start your career.

Aimed at novice to mid-career event planners, this is the most up-to-date and in-depth book on special events ever, by acclaimed special event producer and speaker Doug Matthews, published in October 2003. This book is an essential reference and must-have addition to the library of any company, association, non-profit organization or individual who ever needs to know the details of planning a special event, no matter what size.

• Features of This Book
  
  
• Laid out in easy-to-use, soft cover format
• Treats the event planning process as a logical series of phases and leads the reader through the process in an easily understandable manner
• Contains extensive checklists for every event phase
• Contains sample client and supplier contracts that can be copied and used or modified by reader
• Contains extensive technical glossaries of Lighting, Audio, Visual Presentation Technology, Catering, and Production Management
• Benefits of This Book
• Logical and easy to read - does not waste time in getting to the "meat"
• Planners will quickly gain knowledge because of the depth of detail compared to other books on the subject, particularly in the technical aspects of event planning
• Real checklists and real sample forms are in formats that can be copied and modified for use, saving time and money on research
• Considers event planning in the reality of a post-9/11 world with cautions about current industry concerns and problems
• So practical that planners will want to literally carry it to all events
• Delivers exceptional value for the price.
  
  

  Reviews

  ---

  About the Book

  Aimed at novice to mid-career event planners, this is the most up-to-date and in-depth book on special events ever, by acclaimed special event producer and speaker Doug Matthews, published in October 2003. This book is an essential reference and must-have addition to the library of any company, association, non-profit organization or individual who ever needs to know the details of planning a special event, no matter what size.

  • Features of This Book
    
    
  • Laid out in easy-to-use, soft cover format
  • Treats the event planning process as a logical series of phases and leads the reader through the process in an easily understandable manner
  • Contains extensive checklists for every event phase
  • Contains sample client and supplier contracts that can be copied and used or modified by reader
  • Contains extensive technical glossaries of Lighting, Audio, Visual Presentation Technology, Catering, and Production Management
  • Benefits of This Book
  • Logical and easy to read - does not waste time in getting to the "meat"
  • Planners will quickly gain knowledge because of the depth of detail compared to other books on the subject, particularly in the technical aspects of event planning
  • Real checklists and real sample forms are in formats that can be copied and modified for use, saving time and money on research
  • Considers event planning in the reality of a post-9/11 world with cautions about current industry concerns and problems
  • So practical that planners will want to literally carry it to all events
  • Delivers exceptional value for the price.
    
    

Boreal Forest Bounty is a compendium of market information on selected species of botanicals that grow in the Boreal forest region of British Columbia and across Canada. It is a Resource Guide for enabling development of conservation-based enterprise in the northern/rural agricultural, First Nation and resource communities with particular emphasis on the emerging agroforestry & non-timber forest products sector. The Guide features profiles on 30 plant species known to have market potential through value-added processing in various parts of Canada. Each profile includes botanical descriptions, information on commercial applications, First Nations uses, accessibility for harvest, environmental sensitivity, market locations, harvesting specifications, customer requirements, prices, cultivation potential, processing technology, government regulations and transportation costs. Additional resources in the Guide include an overview on the Boreal Forest, and various resources (WEB links, publications and agencies) for developing conservation-based enterprise.

Species highlighted in the Guide include, in alphabetical order: Mountain/Green Alder, Balsam Poplar, Paper Birch, Blueberry sp., StiffClubmoss, High Bush Cranberry, Devil_s Club, Red Osier Dogwood, Fireweed, Beaked Hazelnut, Common Horsetail, Common Juniper, Bearberry, Labrador Tea, Lodgepole Pine, Manitoba Maple, Stinging Nettle, Ostrich Fern, Prickly Rose, Sweetgrass, Pasture Sage, Saskatoon Berry, Black/White/Engelmann Spruce, Subalpine Fir, Sweet Flag, Tamarack, Northern Valerian, Wild Mint, Diamond willow, and Yarrow.

Reg C. Whiten, P.Ag MCIP

Resource Stewardship Agrologist & Planner
INTERRAPLAN INC.
P.O. Box 108
Moberly Lake, B.C. V0C 1X0

Some people boldly, even brashly, attempt to start a small Web business, ready to take on any problem as they occur. Others prefer to plan their move, and rely on expert guidance.

Even if both are motivated by the same dream, the latter win over the former, in the long run, and with a lot less hardship or scars.

There is nothing more intimidating than attempting something you are convinced you know nothing about. This book guides aspiring Web entrepreneurs along a safe path to a solid Web business. It takes the mystery out of becoming a business person on the Web. There are no secret or magical recipes to a Web venture. There are no short cuts, either. Just plain common sense, applied to a specific task, in a no nonsense way.

The author guides the reader through a discovering process that proved successful, both for himself and thousands of other Web entrepreneurs. No stones are left unturned. All possible questions are answered in a logical sequence. Why, who, what, where when, how, and many more, are fully covered.

In short, the book is about successfully planning and building a home based Web business, from the ground up. The author reveals, in layman's terms, the process he mastered under expert guidance, and pays it forward.

The Unlimited E$tate book is an easy to read Real Estate Investing book. This book teaches many unconventional techniques used to buy, selling, and leasing Real Estate Properties. These techniques will give you the edge over the conventional ways to buy and sell properties. The Unlimited E$tate book teaches you how to complete your deals regardless of your credit or financial situation. Since there is no need for money down on any of your transactions, you will learn to conduct your deals without bank involvement.

This course also includes the necessary forms and contracts needed to complete your deals. You will receive sample ads to be placed in the newspapers that will generate many potential buyers and sellers. If you are a beginner to the world of Real Estate Investing, Unlimited E$tate is an excellent course to kick-start your career.

Your business card is usually the first tangible thing a customer/client will take with him or her after meeting you. Does it communicate the message you want it to? G. Lee Mikules offers guidelines on how to get the most from your card- from design to distribution.

Everyone is concerned about what is important to them before they are concerned about anything else. And you, as the one who hands them out, must realize that your ego will clash with that of the person who receives your card...

The person you hand your card to does not care about your name or the fact that you have been in business for 25 years, or that you have every credential possible, and so forth.

The only thing he is interested in is what your business, product, or service can do for him. Will it save or make him money? Will it feed his ego?

You have to distill the essence of what your business is, and, most importantly, what it can do for your customer into a concise, benefit-oriented, hard-hitting sales message. Then put that message front and centre on your card!

About the Book

Business Diagnostics has been written to overcome a significant challenge facing today's business owners, specifically the time constraints in acquiring business management skills.

Business owners have limited time or inclination to attend extended business school courses. Likewise, accessing topical information on enhancing corporate performance (magazines or web sites) can be sporadic and time consuming.

The authors have designed Business Diagnostics to address these concerns by developing a valuable reference book that can be easily read over a weekend or a few weekday evenings.

Business Diagnostics will provide practical assistance to the following target audiences:

• The existing business owner or manager who has growth opportunities and needs to 'size up' existing and potential operations.

• The individual planning to buy or invest in another business. That process requires the completion of 'diagnostic checks' to ensure that the targeted entity has the required degree of corporate health.

• The individual who wishes to set up a new, yet to be proven business venture and requires guidelines to assess the likelihood of success and the steps necessary to attract financing or equity.

A new or existing technology company owner who needs to assess the relative merits of attracting outside equity capital or raising additional debt in order to expand product lines and/or markets.

Visit the BUSINESS DIAGNOSTICS home page at www.ceobusinessdiagnostics.com /p>

About the Author

---

Richard Mimick is President and CEO of Professional Practice Management Services Limited, a management consulting and executive development firm based in Victoria. B.C.

Rich holds a CPA (USA) designation and commenced his consulting career with Andersen Consulting.

His academic appointments include Chair and Professor at the world ranked Ivey Business School, Director of Royal Roads University Business Programs, and Director of University of Continuing Studies Business Programs.

Rich has designed, developed and delivered consulting engagements and executive programs for Canadian, American, European and Asian clients. His areas of expertise are strategic management, finance and marketing strategy.

He has received international recognition for his outstanding teaching abilities and is known for his exceptional ability to turn complex topics into understandable practical learning.

Rich also provides consulting assistance to technology companies in raising financing and is a former director of VIATeC, the Vancouver Island Advanced Technology Centre.

Michael Thompson has over 20 years commercial banking experience gained in the U.K, Ontario and British Columbia, Canada.

He is presently Associate Vice President, Business Development and Associate Professor at Royal Roads University in Victoria, B.C,

His academic credentials include an Honors degree in Economics from the University of Manchester and a Diploma in Land Economics from the University of British Columbia.

Professional certifications include Fellow of Institute of Canadian Bankers (FICB) and Certified Management Consultant (CMC).

Mike has taught Business Strategy courses and seminars at the University of Victoria, Royal Roads University and various C.A Provincial Institutes. He has also developed a number of successful business planning and risk assessment seminars for many business and professional associations.

He is actively involved in the Victoria technology community and is a former Director of the Vancouver Island Advanced Technology Centre (VIATeC) and the Innovation and Development Corporation at the University of Victoria.

Excerpts

---

Reviews

---

'Business Diagnostics' is a unique and highly valuable resource for technology companies. It is most readable in it's style and covers the critical aspects of successfully leading, managing and growing a dynamic firm. Mimick and Thompson's perspective has answered a challenge by providing a 'required reading' for all technology firms, in fact, for all companies. Exceptionally well done.

Doug Taylor, CEO
   Vancouver Island Advanced Technology
   VIATeC

 

A thorough but readable checklist approach to assessing (and managing) issues and opportunities that may impact your small business. Especially helpful in providing insights with respect to financing strategies from a commercial banker's perspective.

Donna Bridgeman
   Vice President
   Growthworks Capital
   Working Opportunity Fund, Vancouver B.C

 

'Business Diagnostics' is an innovative approach to one-stop business evaluation, development and growth. It is a welcome addition and should be included in any entrepreneurs' tool kit. The technology assessment chapter, in particular, is succinct and highly relevant to technology-based companies.

Tim Walzak, President and CEO
   Innovation and Development Corporation, University of Victoria, B.C

 

A major challenge to most business managers, especially those operating in the fast-paced world of high technology, is to find the time to learn good management practices while on the job; most people simply do not have the luxury of taking time off for formal training. Business Diagnostics addresses this critical need by packaging the essentials into a manageable text.

Denzil Doyle
   Chairman, Capital Alliance Ventures Inc, Ottawa
   Author - 'Making Technology Happen'

 

If you are the CEO of a small to medium-sized company and want a pragmatic framework for sizing-up the health of your business, then I suggest you look at Rich and Mike's gem of a book, "Business Diagnostics". Track with the case study, use their novel size-up grids and you will have the pulse on your corporate health and a sound framework for revitalizing your business.

T. John Drew
   Chair, TEC (The Executive Committee), Victoria, B.C
   President, Pacific Design Academy

FORMAT: Softcover

OUR PRICE:

$70.00